Your users demand a great digital experience.

We can help with that.

Great user experience is seamless, but a bad experience is expensive. It costs sales, conversions, or credibility. We’ll work alongside you to create something you’re proud of and your users adore.

Ever think

Should we add new features or just grow upon what works?

Do you question

Who is my audience?

Are you asked

Why aren’t we seeing the results we expected?

Do you wonder

Where do I start?

We start with research to understand your users and your business.

Products and services have a lot of moving parts, so we visually map everything that goes into them, finding gaps and pain points along the way. Service journeys provide a more objective view of the process than a user journey.

A user journey map illustrates how the user flows through your product, starting with initial contact or discovery, and continuing through the process of engagement into long-term loyalty and advocacy. This builds empathy for the user and ensures each touchpoint is accounted for.

Related Case Studies

Rotoplas, PrescribeFIT

To get a deep understanding of audiences, we conduct one-on-one conversations focused on routines, frustrations, and motivations. Interviews result in a wide array of experiences from which to derive common themes.

An opportunity report identifies the problem areas in a system, or for particular users, and suggests opportunities for solving them. Opportunities are identified by sorting research into themes and uncovering areas of similarity.

To make sure your product works as expected, we put it in front of your customers to test it. The earlier an issue is caught, the cheaper it is to fix it and retain your users.

We use these findings to build the product of your dreams.

Rapid prototyping is an iterative approach to the development of the UX and UI of websites or software applications. Rapid prototyping involves quickly creating mock-ups of a system before it is built in production, which allows for the design to be validated by prospective users and other stakeholders before it is put into full-scale production.

Bringing your product to fruition is no small task. With an eye for detail, we create every screen and interaction, down to the very last pixel. After this, files are prepped and ready for development handoff.

We work with the best development teams to bring products to life exactly how you pictured them.

Related Case Study

Singularity University

The best ideas come from collaboration, so we facilitate ideation workshops and let the ideas flow. It’s important to get many different types of participants from across your company to participate so ideas aren’t formed in a vacuum.

When you have tons of great ideas but aren’t sure which to prioritize, we ask your users through a survey. This gives you the extra information you need to make decisions on your roadmap.

If you already have a digital product, we can help evolve it to better serve your users and the growth of your business.

Applying our UX & UI expertise, we pinpoint less-than-perfect areas of a digital product that may be causing headaches for users and suggest the best ways to improve them.

We can augment your UX team or be your UX team, working iteratively to improve your digital product.

Related Articles

IGS + ZoCo: A Love Letter

The cost of bad user experience is much higher than the cost of good user experience.

Throughout our process, we build confidence in your product—that it aligns with your business and customer needs—ultimately leading to conversion, sales, or adoption.

Connect

Still have questions?

ZoCo updates